In this talk Kaye will discuss how to get stakeholder to buy in. The hidden problem in UX: Millions of people face daily challenges using digital products.
It is not because UX professionals mean to exclude them, it's either because accessibility isn’t a priority, or people don’t know where to start.
But here’s the catch: 24% of the population has a disability. Many users face temporary or situational limitations. Exclusion means lost engagement, revenue, and trust.
The reality: Small barriers = big consequences.
Frustration leads to drop-offs. Poor accessibility isn’t just bad UX—it’s bad business. The good news? You don’t need a big budget to fix it. Kaye Moors will show you:
- Quick, low-budget accessibility fixes to make your UX more inclusive
- How to gain stakeholder buy-in without overwhelming your team
- Simple tweaks that improve usability for everyone without slowing down your workflow
Kaye is MD of DRUM, an agency with a mission to craft accessible user experience, by overcoming barriers and inequality, for brands leading the way. Kaye set up the agency in 2006 and then became disabled herself.
This fuelled her passion for digital accessibility. Since then DRUM has been providing support, toolkits, talks and accessible design to help reshape the industry into an inclusive space. In 2025, Kaye believes there should be an empathic inclusive, welcoming world wide web.